Emirates Expo 2020 Airbus A380

 

Emirates, the Premier Partner and Official Airline of Expo 2020 Dubai, revealed a head-turning A380 livery dedicated to further carrying the global event’s messages worldwide.

A bold departure from the airline’s traditional white and gold paint scheme, this bright blue aircraft livery features large-scale graphics in vivid green, orange, pink, purple and red, which run across the fuselage and all the way up to the tail and fin interlaced with the distinct ring-shaped Expo 2020 Dubai logo. Special ‘Dubai Expo’ and ‘Be Part of the Magic’ messages run across both sides of the A380 fuselage. The engine cowls also carry the Expo 2020 Dubai messages and dates of the event.

In addition, the brave Burj Khalifa stuntwoman who appeared in the recent viral Emirates ad, carries an invitation to visit the event on both sides of the aircraft, holding a message board that says: ‘See you there’ and ‘Dubai Expo Oct-Mar 2022’.

The iconic Emirates red belly branding, which can be only seen when the aircraft is flying overhead, has been replaced by the opportunity themed orange ‘Dubai Expo’ branding, further increasing the event’s visibility and awareness as it flies to the airline’s A380 network over the course of the next 6 months.

The new A380 livery was designed, painted, produced and installed in-house by the teams at Emirates. The livery was not just a decal, but a complete paint project, and is by far the largest one the airline has ever embarked on. A great deal of planning and ingenuity was involved to ensure the distinct livery design was brought to life and flawlessly executed.

The paint on A6EEU, the aircraft chosen for the livery, was completely stripped. After that, eleven colours were applied on the aircraft in a careful, methodically sequenced manner.

Decals were then applied on the engine cowls and, as well as the image of the Emirates Cabin crew holding the message boards adjacent to the aircraft’s exits.

The process of painting the livery design and applying the decals took 16 days and 4,379 man-hours to complete.

Emirates has a long tradition of showcasing special liveries on its Airbus A380 and Boeing 777 fleet, and in the last five years alone, close to 50 unique designs and 100 liveries have been brought to life by the team at the airline.

The new livery will wow travellers and drive the Expo 2020 Dubai message when it heads to Los Angeles on 29 September.

Odgovori